Introduction
Our senior management staff are primarily responsible for the day to day operations of Infinite insight at the “front office” level as well as the always critical task of field operations which involves a lot of travel, evaluating, hiring and training project related research support staff such as interviewers etc. Most importantly, they are tasked with implementing the vision of the company set down by our directors.
Without them and our supporting staff in Quant and Qual, we would never be able to complete our diverse research projects on time and within their specified budgets. Our happy clients are a testament to their talent and professionalism. As such, we owe them a great deal of gratitude.

Jean-Jacques Moolman
Managing Director
(Infinite Insight Ltd, South Africa)
Jean is based in South Africa; with more than 20 years research experience on the continent, mostly
working with global clients such as Bill and Melinda Gates Foundation and particularly large international agencies.
He worked for 11 years at Ask Afrika as Global Accounts Executive. Previously he was at Synovate (now Ipsos) for 6 years and another 6-year media research background in data analytics and reporting. Jean has worked on hundreds of research projects across more than 30 countries. With cross-functional experience of the full research process including instrument design, data collection and management, data science and analytics he will ensure the compliance and best practice research execution of any project in the developing
world.
For the last ~10 years he worked closely with the Infinite Insight management team on South African and African projects in a diverse range of industries and methodologies.
He has post-graduate degrees in both psychology and sociology with a passion for developmental research across the world.

Maryann Murugi
Finance & General Manager
Maryann has over eight years experience in financial monitoring and analysis of financial reports. She is in charge of analysing revenues and expenditure trends, budgeting, cash flow forecasts and payroll. As the MSRA Ethics Champion, she incorporates ethics trainings in all our project briefings.
She is a Certified Public Accountant (CPAK) and has a Bachelor’s of Commerce degree from the University of Nairobi. She is also a member of ICPAK and MSRA

Naftali Waburi
Research Director (Quant)
Naftali started in market research in 2002. He is an experienced all round research professional covering both qualitative and quantitative. Specifically, Naftali has handled FMCG, Financial (both banking as well as Insurance), Manufacturing, Service and telecommunication.
Geographically, Naftali has handled projects in almost all the markets within the Eastern Africa Region, from Egypt to Botswana, Angola to Madagascar, Eritrea to Somaliland. Naftali holds a MBA Strategic Management and an BBA in Marketing.

Paul Mboya
Research Manager
Need profile content for Paul here!!

Emmanuel Bita
Field Operations
Need profile content for Bita here!!

Stella Kahianyu
Data Analyst
Stella is a results-driven Data Analyst at Infinite Insight, with over five years of experience transforming complex datasets into actionable insights. She uses her expertise in SPSS, Python, R, Tableau, Power BI, and other data processing tools, to provide accurate visual, and statistical analysis. Stella enjoys designing interactive dashboards and optimising databases to improve data quality. She works well in a collaborative environment and with cross-functional teams to ensure data accuracy and deliver high-quality research results from fieldwork across sub-Saharan African markets.
Stella holds a MSc. in Mathematical Sciences from the African Institute for Mathematical Sciences (AIMS), Senegal, and a BSc. in Applied Statistics with IT from Maseno University.