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News

Media Focus group discussion females - 2024

Getting TV Programming Feedback From Kenyans before Launch

February 20, 2026October 10, 2024

Today’s mainstream media landscape is very competitive. You have major global brands from the Western world including a wide array … Read more

Categories News Tags Focus Group Discussions, Judith Musyoka, Kenya, Qualitative Research, Research in Kenya, TV
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Conducting Quantitative Field Work in Somalia

February 4, 2026June 20, 2024

Greetings from Somalia! When we say that “We Know Africa!”, it reflects our deep, on-the-ground experience. Our staff work across … Read more

Categories News Tags field work, Naftali Waburi, Quantitative, Research in Somalia, Somalia, Travel
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Conducting Quantitative Field Work in Djibouti

January 30, 2026May 24, 2024

We are always excited to conduct social and market research projects any where in Africa. One of our very important … Read more

Categories News Tags Djibouti, field work, Naftali Waburi, Quantitative, Research in Djbouti, Travel
Hargesia, Somaliland - Project Briefing - May 2024

Conducting Quantitative Field Work in Somaliland

January 30, 2026May 20, 2024

When you’re able to transport tablets across the “challenging” borders of Somaliland in order to conduct an important Quant project … Read more

Categories News Tags Emmanuel Bita, field work, Hargeshia, Quant, Research in Somaliland, Somaliland, SomTel, Travel
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Getting Consumer Insights from Kenyans

February 4, 2026March 19, 2024

This month, we completed a fascinating qualitative research project for a well known global manufacturer that has a stellar reputation … Read more

Categories News Tags Focus Group Discussions, Judith Musyoka, Kenya, Qualitative Research, Research in Kenya, Smartphones
Kenyan woman with nice hairstyle - via Pexels

Getting Beauty & Hair Care Products Feedback from Kenyans

February 18, 2026February 13, 2024

Here’s an interesting research project that came across our desk a few weeks ago. The purpose was to obtain consumer … Read more

Categories News Tags Beauty Industry, Focus Group Discussions, Haircare Industry, Judith Musyoka, Kenya, Qualitative Research, Research in Kenya
Economic Comfort Segments in Kenya

Update on Financial Comfort Segments – Kenya

August 13, 2025December 6, 2023

Background On a CATI project, sponsored by our partners, D3 Systems, we had the opportunity to insert a few questions … Read more

Categories News Tags CATI, Kenya Leave a comment
Bukavu, South Kivu DRC - via Pexels

Conducting Quantitative Fieldwork in the Democratic Republic of Congo

February 4, 2026September 12, 2023

Salutations de la République démocratique du Congo (RDC)! When we say “We Know Africa”, it reflects our deep, on-the-ground experience.Given … Read more

Categories News Tags DRC, Emmanuel Bita, Fieldwork, Quantitative, Research in DRC, Travel
A Maasai family in Kenya

Conducting Social Research on Reproductive Planning

February 20, 2026August 16, 2023

Recently, our company was tasked with a very important research project to gather opinions and perceptions in the area of … Read more

Categories News Tags Family Planning, Focus Group Discussions, Judith Musyoka, Kenya, Qualitative Research, Research in Kenya, Research in South Africa, South Africa
Tanzania Project Briefing & Training - June 2023

Conducting Quantitative Field Work in Tanzania

January 29, 2026June 19, 2023

One of our most important research markets in the East African Community is Tanzania with its diverse geography, scenery and … Read more

Categories News Tags Airtel Tanzania, Emmanuel Bita, field work, Halotel, Quantitative, Research-in-Tanzania, Tanzania, Tigo, Travel, Vodacom, Yas
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Compliance with GDPR

February 23, 2026October 21, 2022

The General Data Protection Regulation (GDPR) came into effect across the European Union in May 2018. Lacking data protection / … Read more

Categories News Tags data-privacy, GDPR
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Infinite Insight Data Privacy Statement

February 23, 2026October 19, 2022

Note: Infinite Insight is registered as a Data Controller and a Data Processor with the Office of the Data Protection … Read more

Categories News Tags data-privacy, GDPR
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  • Infinite Insight and Consumer Ideas launch their CATI panels
  • Research & Omnibus in DRC - June 2022
  • Update on Financial Comfort Segments - Kenya - Release (December 2023)
  • Popularity of Chat GPT & X - Kenya - Report (Dec 2023)
  • Update on Financial Comfort Segments - Kenya - Report (Dec 2023)

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