Background
Earlier in the year (August, 2022), we included some questions in a CATI poll, in order to measure levels of material comfort among Kenyans. The resulting report is available as a PDF file.
Much has happened in the months between the two waves:
– Kenya has a new president, William S. Ruto.
– Inflation continues to rise, especially for food and fuel.
– The Kenya shilling continues its decline vis-à-vis the US dollar.
– The fallout of the war in Ukraine and global recession continue to affect Kenyan consumers: borrowing is at an all-time high*
Hence, when we ran our first CATI omnibus in Kenya in November, we included the questions again to start measuring trends.
We hope to continue these measurements periodically and to obtain them in other countries, also (results will be shown for an online sample in South Africa).